So your company has a what? BLOG!

You ARE a part of the Community...

And what a blog it is! There are photos, text and the odd video clip. It looks great.... but something is missing. Whats missing? you might ask. There doesn't seem to be any action. Where is the conversation?

Join the conversation. You are the most important part of the eco-system and community that surrounds that blog. If you are using blogger I've outlined a few steps below to help you help your organization and start the conversation!

Join The Conversation

1. On the Blog page you'll see an small section on the screen called FOLLOWERS. Click the Follow button


2. A lightbox will pop-up and ask for an account to log you in.


3. Don't have any of these accounts? No Problems! Sign-Up. Blogger allows you to interact with the Blog as long as you have a Google, Twitter, Yahoo, OpenID, AIM or Netlog account.

By Following the Blog it shows other readers that there is a community surrounding this blog. It instills confidence in the reader and shows them that the content is worth paying attention to.

Start The Conversation

Lets first start by leaving a comment. Relate to a posting, tell a story or make a remark. The more insightful, intriguing and warm your comment is the more likely somebody else is to also join the conversation.

One of the biggest mis-conceptions in social media today is that employees should not join a conversation. How powerful could it be to have the entire company chatting about their experiences with some of the blogger's experiences and insights. Have you tried that recipe? Have you changed it or modified it in anyway to make it better? The more you can think of the better.

Posting Comments

Click on the comment link in the Blog.



Up pops the comment box. Write what ever you would like! Make some comments, ask questions and start chatting!


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